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A Fresh Approach to IT Services

Our Mission - to deliver custom Web, IT Consulting, Photo, Video, and Training services that are specific to our clients' needs and which enable our clients to exceed their objectives.

We are based out of Monument, Colorado and intend to stay small so that we can know and personally take care of our clients. We partner with other professionals to extend our capabilities to serve our clients, and we often work through our partners to help them serve their customers.

Recent blog posts

Posted by on in Social Media

helpWe live in a short attention span society so I'll keep this brief.  People are inundated with input - hundreds of emails, dozens of blogs and news sources. You need to get your point across, with few words, with details for those who want to know more.

My son Adam is taking a writing course this fall and much of what he is learning is "old school" - appropriate for writing essays that people will read, then re-read and digest. When writing to your boss, to your customer, and you are just one of a hundred that they will read that day, they need you to get to the point.

I am putting together a class proposal for a client on Effective Written Communications. This course will focus on how to increase the response rate to emails, generate action from status reports, gain approval for project proposals, and when/how to use short-format messaging for business.  Participants will learn a four-step process to create effective written communications. 

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Posted by on in Social Media

hunting"No matter how good your product is, customers aren’t just going to magically start knocking at your door. There are two main reasons for this: First, the initial version of your product is almost certainly wrong. Second, your customers don’t know they should be looking for you--and even if they do, they're probably too busy to try your product. This is why you need to go hunt."

 

Bastiaan Janmaat writing in Fast Company

http://www.fastcolabs.com/3015583/open-company/looking-for-customers-be-a-hunter-not-a-gatherer

When the phone is ringing regularly, as it has been for me lately (thank you all very, very much), it is easy to move from actively looking for new business to letting the business come to you.  This works well - until the phone stops ringing.  If you are just starting up your endeaver, you need to become a hunter.

Of the six items on Bastians list, two stike me as being especially helpful for getting back on the trail of hunting for business.